The Human Resource Development Council (HRDC) is supporting the Economic Development Board (EDB) in the organisation of an industry-focused workshop on “Driving Export Growth in Industry through Digital Transformation, E-Marketing and AI”, which will be held on 17 September 2026 at the EDB, Ebène.
This initiative forms part of the HRDC’s ongoing efforts to strengthen the capabilities and competitiveness of the manufacturing sector. It builds on needs identified through HRDC’s engagement with manufacturing enterprises and follows from the Lean Manufacturing project implemented in collaboration with EDB and the National Productivity and Competitiveness Council (NPCC). The initiative is intended to complement productivity improvements at enterprise level by helping manufacturers make greater use of digital technologies, Artificial Intelligence and digital market-development tools.
A key feature of the workshop is its multi-partner and collaborative approach, bringing together complementary expertise from the public sector, academia and the technology industry. The EDB will contribute its experience in export development and market access; the University of Mauritius and University of Technology, Mauritius will provide academic and applied expertise in digital technologies, market intelligence and digital transformation; while Infosys will bring a practitioner and technology-industry perspective on the practical application of AI in manufacturing. This combination is intended to bridge knowledge, practice and enterprise application, giving participants access to both conceptual understanding and real-world use cases.
The full-day workshop is expected to bring together some 100 participants from the Manufacturing Sector, providing a platform for manufacturers to engage directly with specialists from academia, industry and the public sector.
The programme will focus on practical areas that can support productivity, market development and export competitiveness, including digital transformation and smart manufacturing; practical applications of AI in manufacturing; digital market intelligence and identification of international buyers; e-marketing and B2B digital platforms; and the development of an initial digital transformation roadmap for enterprises.
Participants will also be exposed to practical AI use cases such as predictive maintenance, quality inspection, demand forecasting, customer-service applications and document automation, together with live demonstrations. The programme further covers smartphone-based market research, trade intelligence, SEO, LinkedIn and international business networking, e-commerce and the use of AI for marketing content.
Through this intervention, the HRDC and its partners aim to enable manufacturing enterprises to identify relevant digital and AI applications, strengthen their online and export-market presence, assess their current digital readiness and establish priorities for further digital transformation. The workshop will also facilitate interaction between enterprises, academics, technology practitioners and public-sector institutions, creating opportunities for further collaboration and more targeted capacity-building interventions.
The initiative reflects the HRDC’s continued emphasis on demand-driven, industry-oriented and collaborative skills development, leveraging expertise across institutions to support productivity, digitalisation, innovation and the longer-term competitiveness of the Mauritian manufacturing sector.